LG G3 With 5.5 Inch Quad HD Display and Laser Autofocus Camera Launched

LG G3 With 5.5-Inch Quad-HD Display and Laser Autofocus Camera Launched

LG has finally launched its much-awaited G3 smartphone at its simultaneous events in New York, London, and San Francisco on Tuesday, with the tag line 'Simple is the New Smart'. Events in Seoul, Istanbul and Singapore will follow. LG for now has not yet announced the pricing of the G3 (D855) smartphone, but did say it will roll-out starting May 28 in South Korea, and then in phases globally on over 170 carriers.

Unfortunately, almost everything LG announced at the launch event about its new G3 flagship smartphone had been previously teased or mistakenly listed by the company, and also detailed in the numerous leaks leading up to the smartphone's launch on Tuesday.

The LG G3, running on Android 4.4.2 KitKat and a single-SIM configuration, bears a 5.5-inch AH-IPS LCD QHD (1440x2560 pixel) display with a staggering pixel density of 538ppi. LG says the display redefines what is 'real'.

LG says it has reduced the pixel size on the G3's display by 44 percent from conventional full-HD mobile displays, giving it almost twice the pixels. The battery consumption of the display has also been minimised according to LG, with other power drain controls including adaptive optimisation for frame rate, CPU clocking, and timing control.

The South Korean giant is also boasting of a new custom UI developed for the LG G3, calling it a 'simple flat GUI', using minimalistic designs, with light typesetting and circular motifs that pervade the whole UI from the icons to the QuickCircle notification area. The multitasking UI has also been given a tweak, with app grouping and symbols to help differentiate when switching.

The company is also touting three 'smart' features on the LG G3's UI, namely Smart Keyboard, Smart Notice, and Smart Security. The Smart Keyboard tries to minimise hand (thumb) and eye movement, with the keyboard able to slide up and down when required, and more. It also features adaptive touch and predictive typing. Smart Notice is the company's virtual assistant, that provides the 'right notifications at the right time', based on the phone's usage and status. Smart Security comprises Content Lock, Knock Code, and Kill Switch remote features.

In terms of the body design, LG has used a lightweight metallic 'skin' casing, and redesigned the rear button interface with new button materials and shapes to make it more 'intuitive'. The G3 will be available in Metallic Black, Silk White, Shine Gold, Moon Violet and Burgundy Red. The G3 has dimensions of 146.3x74.6x8.9mm, and a weight of 149 grams.

The G3 is powered by a quad-core Qualcomm Snapdragon 801 processor clocked at 2.46GHz, featuring 2GB of RAM for its 16GB built-in storage variant, and 3GB of RAM for its 32GB variant.

Notably, the LG G3 features storage expansion via microSD card (up to 128GB). The G3 has a 13-megapixel rear camera with OIS+, dual-LED flash and a laser autofocusing sensor that can focus in 0.276 seconds. The Touch & Shoot UI also brings the focusing and clicking down to one step, shooting when users touch the area they want to focus on.

The front-facing 2.1-megapixel camera on the LG G3 features a f/2.0 aperture, and a selfie mode that starts the timer countdown when users moves their hands in front of the camera.

Connectivity options include Micro-USB 2.0; Wi-Fi 802.11 a/b/g/n/ac; Bluetooth 4.0 LE (Smart Ready Apt-X); NFC; SlimPort; GPS/ A-GPS; Glonass; GPRS/ EDGE; HSPA+ (3G), and LTE (4G) with MiMO support.

The LG G3 is powered by a 3000mAh removable battery, and features wireless charging support enabled via its optional wireless charger that features a stand, enabling customers to easily use the phone while it is charging. It can be charged in portrait or landscape mode with the wireless charger.

Other features of the LG G3 include a 1 watt speaker with Boost Amp; KnockON and Knoc Code; new smart notifications; a new slim 'Smart Keyboard' layout; new file management features; a minimalistic new user interface on top of Android, and six QuickCircle apps - call log, dialler, music player, messages, clock and shortcuts to settings.

Highlights of LG G3:
  • It has the sharpest screen of any phone ever released.
  • Its camera is laser-guided.
  • It’s plastic – but classy plastic.
  • Its battery is swappable.
  • The back buttons are back!
  • It’s exactly as powerful as a Samsung Galaxy S5.
  • It comes with Android KitKat and a UI facelift.
  • A 3GB, 32GB “super G3” is coming but we don’t know when.
LG is launching a beefier edition of the G3, armed with 3GB of RAM and 32GB of storage, in selected markets but not in the UK. The company has hinted that it could well be arriving in Blighty at some point, but won’t say precisely when.

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